speakeasy concept
a collaborative studio with other
designers, mentored by AvroKo in
San Francisco.
what is AvroKo?
AvroKo is a design & concept firm based out of San Francisco that reached out to the University of Cincinnati to give students the opportunity to work in collaboration with them on designing a speakeasy located in a hotel in Nashville.
the branding & design for the Liminal speakeasy draws inspiration from the 60's and 70's, with the main inspiration coming from the door's Jim Morrison. the patterns and colors used for the branding and materials palette draw inspiration from old bars and interior design of homes during this decade, as well as incorporating the word "liminal" into the design aspect.
the word “liminal” comes from the Latin root, limen, which means “threshold.” the liminal space is the “crossing over” space – a space where you have left something behind, yet you are not yet fully in something else.
logo
designed by grace rotman
"more dangerous than Elvis and prettier than McJagger."
we not only wanted to capture the essence of Jim Morrison, but wanted to design a space we could see him frequenting himself.
a major focus on transitions can be seen throughout the speakeasy from our “elevator to nowhere” to the intimate conversation pits.
a warm color palette pulls the walls in close as the sounds of the iconic 70s films and music fills the room.
body
mind
texture
transform
design concept
Morrison had a huge interest in philosophy and as such, we saw fit to root our design around the Liminal space.
food concept
designed by me
since fondue was a popular dish people enjoyed in the 70s, that's the direction we decided on.
there are so many possible flavors and texture combinations, and it complements the conversation pit concept because fondue is a meal people can sit down and enjoy together.
COCKTAIL
MENU
FONDUE
MENU
designed by erika vanslyke
room design
playing with the organic shapes of the 70s, our seating areas make use of curves and inviting forms.
the conversation pit idea was really applied throughout our entire venue to highlight the once-in-a-lifetime experience we were aiming for.
designed by frederick lyon
facade concept
developing the facade was something we shifted around until a certain point.
finding a good balance between being too over the top or somewhat underwhelming was an interesting process. we settled on an “elevator to nowhere” concept.
designed by me
furniture design
our furniture stays in line with the classy atmosphere of our venue, while still also keeping in mind the 70s concept theme and including pops of color.
our final space models illustrate the use of organic shapes and an inviting environment. although we did not render incorporating CMF, our venue would utilize the following textures and materials: